Measuring Tech Monetization
"The best time to figure out how to attribute ROI to tech initiatives is before you need to." - Jeff Roberts, CEO, Innovation Vista Attribution · Not a New…
Every Company is in a Race in 2026, but Very Few Even Realize It
What Pokémon Go's Billion-Dollar Data Pivot Reveals About the Strategic Asset Hiding in Your Business In the summer of 2016, half a billion people downloaded Pokémon Go in its…
Beyond Sleeping at Night · Information Security as Strategic Advantage
For the modern CEO, information security has long been framed through the lens of fear. It is the "thing that goes bump in the night", the looming specter of a…
Tech-Equity Bridge · Your Tech Strategy Counts More Than Your Systems
In the mid-market, we often see a recurring pattern during strategic planning sessions. A CEO will slide a piece of paper across the table (or share a screen) listing a…
The Growth Throttle · How Invisible Tech Friction is Capping Your Revenue Potential
For many mid-market CEOs and CROs, the 2026 strategic planning cycle revealed a frustrating paradox. You have the right product-market fit, a high-performance sales team, and a marketing engine that…
Brighter Headlights · Seeing Where SaaS AI is Headed So You Can Build Elsewhere
Every enterprise software vendor on the planet is racing to embed AI into their products. Salesforce has Einstein. Microsoft has Copilot. ServiceNow, Workday, Oracle, SAP, and dozens of others are…
The 5 Non-Negotiable IT Upgrades Before a PE/M&A Exit
In the high-stakes environment of Private Equity (PE) exits and Mergers & Acquisitions (M&A), technology is no longer a back-office utility. It is a primary driver of valuation. When a…
Webinar · How IT & AI Can Drive Enterprise Value
Recently our CEO Jeff Roberts shared his insights and Innovation Vista's framework on how IT and AI capabilities can increase company valuation, often delivering returns many times larger than the…
Efficiency Isn’t Bad · It’s Just Not Enough
In the boardrooms of midsize companies, efficiency is a comfortable word. It conjures up visions of leaner processes, cost savings, and quarterly reports with neatly trimmed expense lines. Efficiency is…
The Added Bonus of Automation & AI · Resiliency
In addition to the enormous benefits organizations are reaping through automation & AI on their efficiencies and capabilities, another kind of "bonus" benefit has risen in importance and impact through…