Business Impact – the True North for Innovation
There is a lot of hype within the business sector around emerging technologies. Talk of finding new, creative ways to solve business challenges never fails to incite a buzz within organizations, for good reason. With the right compass heading, technology can sustain or change a company’s culture, and many new technologies are emerging that promise a significant impact on business over the next few years. At times the excitement is about the technology and not its business impact Innovation is important, and powerful, and impactful, but only if it creates real business results. Without the right compass heading, forward motion is NOT progress but only wasted effort and time. Likewise, innovation for its own sake (outside of a pure research context) is often just a drain on time and money. Instead of seeking the latest technology for its own sake, an assessment of need & opportunity is incredibly important. Innovative [...]