Digital Transformation

Digital Transformation

Our Award-winning Approach Brings Clarity to the Hype

What is Digital Transformation about? Business Model Change

Digital Transformation is a buzzword which is often confused and abused in the popular media.  Articles in business journals fall across a wide spectrum claiming on one extreme that if companies don’t digitally transformation they will be extinct in the next 5 years. On the opposite extreme we find claims that Digital Transformation has been completed with the installation of a new marketing platform. Innovation Vista’s award-winning approach to Digital Transformation brings clarity to this concept.  To us, Digital Transformation is about Business Model Change.  We find ways to use Technology & Data to:
  • Create new revenue streams
  • Accelerate existing  revenue streams
  • Expand your target market
  • Take market-share from competitors who can’t match your new capabilities
  Being a successful Digital Transformation consultant requires first Imagining, and then Executing a vision for Technology tailored to your organization which:
  • Automates everything not requiring human involvement,
  • Provides descriptive & predictive Analytics to the organization for real-time insights, and
  • Powers an efficient personalized customer experience

New Technologies have reached maturity

Digital Transformation is Accelerating Due to New Capabilities

The recent emergence and maturation of many new technologies is enabling new capabilities for business:

The Strategy Behind Digital Transformation

Innovating Beyond Efficiency

New technologies are powerful and impactful, but Innovation Vista sees all these as tools and means to an end.  We view Digital Transformation consulting in the context of our overall model of Innovating Beyond Efficiency.  At it’s core, Digital Transformation is a mindset change about the role of Technology in business.  It involves setting sights “beyond lights on”, yes even “beyond efficiency”.  Successful transformation involves imagining and executing a vision for Technology to empower and accelerate the entire business model of an organization, from marketing & sales to administration, operations, and delivery of products & services.

If you’re ready to explore real business model change leveraging Technology & Data, we’d love to speak with you about what Digital Transformation might look like for your organization.

Thought Leadership

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