CEO Jeff Roberts appeared on a Worldwide Business with kathy ireland segment on digital transformation. He discussed the true and false conceptions of the term and why transformation is feasible and powerful for small and midsize organizations.
Digital transformation is the ultimate buzzword, so it helps to say what it is not. Implementing videoconferencing, collaboration software or a digital marketing solution is not it. Real transformation takes a professional approach, outside experts where needed and continued senior leadership commitment.
Enterprise CIOs juggle everything from IT operations to AI, so it is hard to know where to spend time. That is especially true for new CIOs and when fires are burning. Outside thinking, targeted experience or extra bandwidth can help CIOs plan complex technology transformation.
CIO Review named Innovation Vista the Most Promising Emerging Digital Transformation company this year and put it on the cover. The firm says the interviewers and editors grasped what makes it unique among IT strategy consultancies.
Most CEOs are business leaders rather than technology leaders, which creates a blind spot. Technology is the fastest-changing segment of the economy, so the risks multiply. Removing the blind spot in the C-suite helps an organization grasp all the tools it needs to succeed.
AI is seldom as simple as business leaders want or some AI service companies claim. Without significant preparation, there are substantial risks of false positives and false negatives from AI models. A set of readiness questions helps you judge whether your organization is ready for AI.
Preparing the annual IT budget is work many tech leaders dread, even as a percentage change on last year. Two types of IT costs call for two different mindsets. A framework for surfacing ideas for innovation capital helps you grasp this exciting time of innovation and transformation.
Founder Jeff Roberts was interviewed by Corey Prator, founder of Consortium Partners, about Innovation Vista's purpose and approach. The conversation explores how the firm helps leaders broaden their minds on the business potential of IT.
In 2018 Justin Trudeau said the pace of change has never been this fast yet will never be this slow again. For mid-market executives it now reads like a validated threat. The winners will be leaders who stop waiting for the storm to pass and build in the rain.
Customer expectations are no longer shaped by traditional standards but by the best digital experiences people encounter anywhere. The new digital normal has four key components, including AI-powered personalization. The ROI of these investments has become undeniable, even in times of uncertainty.
Personalization lets companies track buying patterns and learn preferences, but it has also opened the door to inappropriate uses of data. Used well, CRM and other data can create Deep Customer Insights. That matters most to companies for which understanding customers is important.
Over 90% of companies with dedicated sales teams have licensed a CRM, yet far fewer believe it is strategic. Adoption depends on leadership as much as on IT. C-suite leaders must set the stage and nurture a culture in which the team will want to use it.
