TiVo owned its market so completely that its name became a verb. It got stuck in the efficiency trap and never asked the reinventive question. The box was never the point, the viewer's experience was, and Netflix understood that.
After a stretch of IT stability, leadership notices that things have gotten quieter and credits better IT management. What they miss is that stable is not enough. Optimization means better visibility and decisions made from real data, which justifies the hard integration and change work.
Every IT leader remembers a first real crisis, when nobody knows what is wrong and the CEO wants a conference bridge. The first five minutes call for diagnosing before treating and not confusing motion with progress. Leaders who apply it build teams that handle the next crisis faster.
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